Fifteen summers of sparkling water.
One truck, one route, and a stubborn idea: pool service should prove itself every week. Today we’re nine trucks strong — and the idea hasn’t changed.
1600 × 1200
Real DSLR photograph, NOT an illustration, NOT a cartoon, no flat vector style, no text, no logos, no watermarks. Friendly pool service crew of five in plain matching navy polos standing in front of two clean white work trucks, Arizona suburban street with palms, warm morning light, relaxed authentic group shot, no visible logos or lettering anywhere.
800 × 800
Real DSLR photograph, NOT an illustration, no text or watermarks. Close-up of well-used pool poles, brushes and nets neatly racked on a white service truck, shallow depth of field, warm light.
Our story
Started with one truck and a promise
In 2011, our founder Danny was cleaning pools for a big franchise that measured success in stops-per-day. Pools got four rushed minutes; customers got mystery invoices. He quit, bought a used truck, and started Pebble & Palm with one rule: every visit gets proof.
That meant photos before the word “selfie” settled down, chemistry readings texted from flip phones, and a flat price with chemicals included so nobody ever opened a surprise bill. The Valley noticed. Fifteen years later we run nine route trucks across eight cities — and Danny still rides along one day a week, because the day he stops is the day quality slips.
How we operate
Three rules on every truck
Show the work
If we did it, you can see it. Photo reports, chemistry readings, and honest notes after every visit — rain, shine, or 118°.
Same faces
Your tech is your tech. Same person, same day, week after week — they know your pool’s quirks and your dog’s name.
Fix it honest
We quote repairs flat, show you the failed part, and tell you when a cheaper fix exists. Trust outlasts any single invoice.
The crew
The faces behind the reports
CPO®-certified, background-checked, and genuinely weird about water clarity.
900 × 1200
Real DSLR photograph, NOT an illustration, NOT a cartoon, no flat vector style, no text, no logos, no watermarks. Friendly portrait of a Latino man in his mid-40s in a plain navy polo, arms crossed, standing by a sparkling pool, warm genuine smile, soft morning light, blurred background.
Danny Alvarez
Founder & Route Rider
Started it all with one used truck in 2011. Still tests water by hand every Friday.
900 × 1200
Real DSLR photograph, NOT an illustration, NOT a cartoon, no flat vector style, no text, no logos, no watermarks. Friendly portrait of an Indian-American woman in her 30s in a plain navy polo holding a tablet, standing in front of a white service truck, confident warm smile, bright daylight, blurred background.
Priya Natarajan
Operations Manager
Keeps nine trucks, eight cities, and 1,200 pools running like a Swiss watch.
900 × 1200
Real DSLR photograph, NOT an illustration, NOT a cartoon, no flat vector style, no text, no logos, no watermarks. Friendly portrait of a Black man in his late 20s in a plain navy polo holding a pool brush over his shoulder, easy confident smile, sparkling pool behind, golden hour light, blurred background.
Marcus Webb
Lead Service Tech
Eleven years on routes. Famous for spotting a failing pump seal from across the yard.
900 × 1200
Real DSLR photograph, NOT an illustration, NOT a cartoon, no flat vector style, no text, no logos, no watermarks. Friendly portrait of a blonde woman in her 30s in a plain navy polo with a tool bag at an outdoor pool equipment pad, capable relaxed smile, bright Arizona daylight, blurred background.
Kate Sorensen
Repair Specialist
Our heater whisperer. If it hums, clicks, or refuses to fire — Kate already knows why.
The long game
From one truck to the whole Valley
Slow, stubborn, word-of-mouth growth — the kind you only get when neighbors recommend you over the fence.
One used truck, 14 pools
Danny’s first route in central Phoenix. Photo reports from day one.
Every tech CPO® certified
We made certification mandatory before it was cool. Still is, still are.
Repairs division opens
Kate joins; we stop saying “call somebody” and start saying “we’ll fix it.”
Pool #1,000 joins a route
A green-to-clean rescue in Gilbert that stayed on weekly service. They always do.
Nine trucks, eight cities
Same promise as the first truck: every visit gets proof.
Love being outside? We’re hiring techs.
Paid CPO® certification, your own truck, and customers who actually like seeing you.
Background image
1920 × 900
Real DSLR photograph, NOT an illustration, NOT a cartoon, no flat vector style, no text, no logos, no watermarks. White pool service truck parked on a palm-lined suburban Arizona street at sunset, warm golden light, sparkling pool visible through an open gate, inviting neighborhood feel. Wide horizontal composition.
Fifteen years in. Your pool’s turn.
Join 1,200 Valley pools that get proof of service every single week.
No contracts · No spam · Just sparkling water